TARGET REAL-TIME LOCATION
Reach mobile device users based on where they are in real time, with Factual Proximity.
Factual Proximity allows you to target any sets of places in Factual’s Global Places data by selecting attributes such as geography, category, and brand. Available attributes include:
- Place name
- Postcode, City, State/province, Country
- US DMA or MSA
- US Congressional Districts
- Household Income (US only)
Use Factual’s visual, web-based tool –– the Proximity Designer –– to easily design and deploy campaigns.
For highly precise targeting, Factual also provides polygon geofences for places such as airports, shopping malls, retail brands, and others.